New brew: Massive redevelopment planned for historic Molson site

Key Takeaways:

• Quartier Molson will transform the former Molson brewery site into a vibrant neighborhood featuring nearly 5,000 housing units, including social, affordable, and family housing. The development prioritizes sustainable urban living with green spaces, pedestrian-friendly pathways, and integration into Montreal’s public transit network.
• The project blends the site’s industrial heritage with modern eco-conscious design by preserving iconic elements such as the Molson Tower and chimney while pursuing LEED and Zero Carbon Building certifications. This approach honors the site’s history while emphasizing sustainability.
• Beyond housing, the development will include offices, shops, restaurants, and event spaces, boosting the local economy. It aims to create a community-centered district with public amenities like parks, courtyards, and a potential community center, enhancing Montreal’s social and cultural fabric.

The Whole Story:

MONTONI and the Fonds immobilier de solidarité FTQ have unveiled an ambitious vision for the redevelopment of the former Molson brewery, a sprawling site along the St. Lawrence River. Dubbed Quartier Molson, the project aims to create a model of sustainable urban living with nearly 5,000 housing units, public parks, and vibrant mixed-use spaces.

“This master plan is the result of several years of work with our partners at the Fonds immobilier and our architectural firm Sid Lee, combined with active collaboration with the City of Montreal,” said Dario Montoni, President of MONTONI. “We wanted to preserve the soul of this unique place to make it a truly mixed, sustainable and lively neighbourhood. We sincerely hope that it will please the Montreal community, honour the rich history of the site and the Molson family, and become a source of pride for those who love our city.”

Martin Raymond, Chairman and CEO of the Fonds immobilier de solidarité FTQ, emphasized the significance of the project. “It is a privilege for us to be co-owner of this emblematic site and to actively contribute to its development with our partners. We firmly believe that this new district will be exemplary with nearly 5,000 households moving there to live, while being resolutely turned towards the future thanks to the integration of sustainable practices.”

Sustainable Living on the Waterfront

Central to the Quartier Molson vision is a network of public green spaces, including the nearly 150,000-square-foot Sohmer Park, which will offer stunning views of the river, Sainte-Hélène Island, and the Jacques-Cartier Bridge. The park will pay tribute to the area’s recreational past while creating new pathways connecting the site with surrounding neighborhoods.

The development will include social, affordable, and family housing, adhering to Montreal’s Regulation for a Mixed Metropolis. Public courtyards, gardens, and pedestrian-friendly pathways will foster community and encourage sustainable mobility, with integration into Montreal’s public transit and active transportation networks.

Revitalizing a Historic Landmark

Iconic elements of the former Molson brewery—such as the Molson Tower, chimney, clock, and sign—will be preserved and celebrated as central landmarks within the district. Developers aim to blend the site’s industrial heritage with a modern, eco-conscious urban design.

The project also incorporates sustainable development goals, with plans for LEED and Zero Carbon Building certifications, energy-efficient technologies, and potential energy loops.

Economic and Community Impact

In addition to residential spaces, the site will host offices, shops, restaurants, hotels, and event venues at L’Îlot des Voltigeurs, enhancing the Old Port’s recreational and tourist corridor. Community services, including a potential community centre, will be tailored to local needs.

Next Steps

Public consultation meetings will be held on Dec. 12 and 13 at the brewery site to present the project and gather citizen feedback. Construction is slated to begin in 2025, with initial phases focusing on the development of L’Îlot des Voltigeurs and social and affordable housing.

The developers hope Quartier Molson will become a beacon of sustainability and inclusivity while honoring Montreal’s rich history.